Our Story

Partner
Build
Thrive

At Women In Coffee, we are proud to be at the forefront of supporting and working with women-owned coffee companies in Ethiopia. With a deep-rooted commitment to empowering women and fostering sustainable growth, we recognize the invaluable contributions made by these entrepreneurs in the coffee industry.

Through our comprehensive range of services and partnerships, we aim to uplift and amplify the voices of women in Ethiopia’s coffee sector, creating a positive impact on their lives, communities, and the global coffee market.

Partner

WiCE partners with sector institutions, development agencies, professionals as individuals locally and internationally to promote its agenda, implement projects and ensure sustainability by way of building its capacity as well as the capacity of women in coffee value chain.

Build

We build upon lessons learned, best practices and the wealth of knowledge that exists among coffee producing communities. We build upon practical experiences and indigenous values. We work to build women that lead at every step in the coffee value chain, one at a time.

Thrive

Together, we can push mountains! We are diverse, strong and determined! Coffee is our cultural heritage and a way of life for our people. We thrive by finding a way to support each other and the coffee sector.

The How

Our Approach

Our approach plays a vital role in supporting and empowering women-owned coffee companies in Ethiopia. Through identification, advocacy, and collaboration, your organization can contribute to creating a more inclusive and supportive ecosystem for women entrepreneurs in the coffee industry, enabling them to thrive and succeed.

 

Identify

We're involved in the process of recognizing and pinpointing opportunities, challenges, and needs within the coffee industry owned by women in Ethiopia. This approach requires conducting research, analysis, and fieldwork to identify specific areas where support or intervention is required. It focuses on understanding the unique experiences, barriers, and potential for growth faced by women-owned coffee companies in Ethiopia.

Advocate

We work for the cause and rights of women-owned coffee companies in Ethiopia. It involves actively promoting and raising awareness about the contributions, accomplishments, and issues faced by these businesses. Advocacy efforts may include organizing campaigns, events, or initiatives to highlight the importance of supporting and empowering women entrepreneurs in the Ethiopian coffee industry. This approach aims to influence public opinion, policy-making, and resource allocation to create a more favorable environment for women-owned coffee companies.

Collaborate

We emphasize in building partnerships, networks, and alliances with various stakeholders, both within and outside the coffee industry. Collaboration enables your organization to pool resources, share knowledge and expertise, and work collectively towards common goals. By fostering collaboration, you can engage with other organizations, governments, NGOs, and local communities to develop joint projects, programs, or initiatives that benefit women-owned coffee companies in Ethiopia. This approach helps leverage collective strengths and facilitates the exchange of ideas and best practices to drive positive change and sustainable growth.

our

Leadership

Zahara Ahmed

WiCE board member, General Manager at KAs International Trading Plc

Ansha Yassin

Board/Vice President, Founder and Managing Director, CoQua Trading and Consulting Plc

Hiwot Amare

WiCE board member, General Manager at Dawit Demissie Coffee Export (DDCE)

Kidist Birru

WiCE board member, Founder and G/Manager, Towe Amaro Coffee Export Plc

Hanan Million

WiCE board member, Owner and General Manager, Ash Kim Import and Export PLC

Emebet Dinku

WiCE board secretary, CEO, COMEX Services Plc

Beamlak Bekele

Project Coordinator at WiC-Ethiopia

Aynadis Seyoum

Admin and Finance Manager at WiC-Ethiopia
Zahara Ahmed
Ansha Yassin
Hiwot Amare
Kidist Birru
Hanan Million
Emebet Dinku
Beamlak Bekele
Aynadis Seyoum

Pre & Post-Harvest Coffee Skills:

Gain expertise in pre and post-harvest coffee practices to ensure the highest quality beans. Learn about coffee harvesting techniques, including optimal picking times and selective harvesting. Discover various coffee processing methods and quality control measures to preserve flavor profiles. Dive into post-harvest handling, storage guidelines, and cupping techniques for quality evaluation. Explore sustainable and organic farming practices that promote environmental stewardship. Expand your knowledge of coffee roasting and brewing techniques to enhance the coffee experience.

Business Management & Communication

Master essential skills for successfully managing a coffee business. Learn financial management strategies tailored to coffee entrepreneurs, including budgeting and cost analysis. Enhance your communication and negotiation skills for effective collaboration. Discover how to build and manage coffee supply chains to optimize efficiency. Explore inventory management techniques to ensure adequate stock levels. Learn about human resources and team development to create a cohesive and motivated workforce. Dive into customer service and relationship management to cultivate loyalty and satisfaction.

Market Intelligence & International Trade

Stay informed about global coffee market trends and dynamics. Understand the intricacies of exporting and importing coffee, including regulations and procedures. Dive into international coffee price analysis and forecasting to make informed business decisions. Gain expertise in market research and analysis to identify growth opportunities. Explore market entry strategies for coffee exporters, including trade agreements and collaborations with international coffee organizations. Stay updated on supply and demand dynamics and emerging market trends.

National Coffee Conferences & Seminars

Stay informed about national coffee conferences and expositions that shape industry discussions. Gain an understanding of the themes and topics covered in these events. Learn about prominent keynote speakers and panel discussions featuring industry experts. Explore presentation sessions and research paper presentations. Engage with exhibitors and explore their product showcases. Network with coffee professionals and industry leaders. Obtain registration information and secure your attendance at national coffee conferences and expositions.

Global Coffee Expos, Conferences

mmerse yourself in the global coffee community through coffee expos and conferences. Gain a comprehensive overview of these industry events and their significance. Explore highlights from past expos and conferences, including notable speakers and industry experts. Discover the diverse exhibitor profiles and product showcases. Engage in educational sessions, workshops, and networking opportunities. Stay informed about upcoming expos and conferences and learn how to register and participate.

stories of change

Samrawit

Once a coffee processing staff named Samrawit Tarekegne, her heart yearned for more. Determined to soar beyond her humble beginnings, she embarked on an extraordinary journey of transformation. Through sheer resilience, she weathered countless challenges and forged her path forward.

A serendipitous encounter with the Women in Coffee Alliance breathed new life into her dreams. There, she found mentors who nurtured her potential, guiding her steps toward greatness. With unwavering support and a steadfast spirit, Samrawit ascended beyond boundaries, becoming an exporter, her triumph resonating across the coffee world. Her story inspires, proving that with dedication and mentorship, one can break free, soar, and change lives forever.

Her journey reminds us that change begins with a single step, but it is through unity and mentorship that we truly soar.

our

Partners